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What is Phishing in Cyber Security? Internet’s Masqueraders

What is Phishing in Cyber Security - Absolute Computer Systems

We are often amazed by impersonators and wonder how they can mimic a famous person’s habits. This includes their voice, their appearance, their nuances, and many more. You can see it in different talent shows. You can also see them on comedy TV. 

This can also be applicable in a bad way. These impersonators victimize many people. They do so by persuading them to give up personal information. One prominent example is phishing. 

Cybersecurity services are essential to prevent the widespread destruction of phishing. A cybersecurity services provider may provide this. Yet, you can also prevent phishing attacks on your own. 

Let us discuss phishing—the internet’s most unwanted masqueraders—in detail. 

How Do We Define Phishing?

Phishing is an immoral attempt by cyber-attackers to get your data. They do this by mimicking the name, image, and likeness of established companies. They build interfaces for you to use. You use them to provide sensitive information. 

This is the most popular social engineering method. It tricks unsuspecting people. StationX details approximately 3.4 billion scam emails sent every day in 2024. Phishing has compromised about 36% of data in the US. 

How Does Phishing Happen? 

To better discuss phishing, let us use the idiom for fooling people, “hook, line, and sinker.” 

The Hook: Imagine you are browsing your company email or your cell phone for messages. Then, you see an email that requires you to act fast. Either you are about to miss out on a voucher or something bad may happen to your account. 

You then look at the email address, and the company sends you this email or message. If you don’t already know about cybersecurity measures, these messages can seem believable. Especially if they have done their research on mimicking the company’s features. With poor grammar you may see that it is a scam, but cybercriminals have now improved their skills. This is also possible with the rise of AI tools that make the message more human. 

The Line: Well, you are now a target of a phishing attack. Your naivety led you to open whatever link or attachment they have provided in your email. These are the two primary methods of phishing attacks. With a link, they take you to a fake website. They then force or trick you into putting in your account details. These include your email and passcode. 

For attachments, you get these in the form of receipts or invoices. Yet, cyber attackers may have used these as a front to compromise your data. This may be viruses, malware, or Trojan horses. You have installed them on your computer without suspicion. 

The Sinker: You have now become a victim of a phishing attack. Fraudsters have devoured your personal information. They will use it to steal your money and critical data. They can even do identity theft. They may pose as you to extort other people for money and sensitive information. The cycle continues on and on. Besides, you are now vulnerable and you will most likely get more phishing and scam emails or messages. 

If you are working for a company, chances are the damages are greater. This may cost your company millions of dollars in revenue and sensitive data. Scammers will pounce on it for free. 

How Can I Identify Phishing Emails?

Victim or not, being a target of a phishing attack must be traumatizing. You can spot these unscrupulous emails from a mile away. The chances of a phishing email or message are high if it:

  1. Requires you to act fast. Phishing emails contain empty threats. They try to force you into giving your information. This may include threatening to deactivate your account. They may also immediately check for malicious activity. Do not feel threatened by this. When communicating, established and trustworthy companies do not use threatening messages. 
  2. They ask for your information. You must immediately raise a red flag if an email requires you to provide information. They usually do this through “clickbait” links to a makeshift user experience. Trustworthy companies recognize the vulnerability of emails. So, they rarely do this to their customers. 
  3. Has funky grammar. This is the most glaring sign of a phishing email. They have bad grammar and appear not to have undergone proofreading. If you see this in an otherwise attractive email, delete it immediately. 
  4. Includes malicious links or attachments. Again, trustworthy companies rarely have attachments in their emails. When you feel that these links or attachments may cause you more harm than good, trust your instincts. Do not click on it. 

Premier Cybersecurity Managed Services in Wisconsin

Absolute Cybersecurity Systems offers cybersecurity services throughout Wisconsin. We are the top provider of strong cybersecurity services. We serve companies and businesses.  We can check your company’s network strength through penetration testing. We can also help you with data backup and ensure multi-factor authentication is set up on your company’s devices. Invest in your company’s network protection and security. Ring us at (262) 942-8572 or contact us here.